Transforming Brands and Developing Market Strategy to Create Deeper Customer Relationships.

Client

TMG Consulting

Year

2021

Services

Brand Redesign
Graphic Design
Content Strategy
Logo Development
Brand Standards
Website Deisgn

Transforming Brands with Intention

Founder Greg Galluzzi started the company with the namesake of his Native American heritage, The Turtle Mountain Band of Chippewa Indians. Around the end of the eighteenth century, before the advent of white traders in the area, the formerly woodland-oriented Chippewa, who had been in what is now Minnesota, Wisconsin, and Michigan, moved out onto the Great Plains in pursuit of the bison and new beaver resources to hunt and trade. They successfully reoriented their culture to life on the plains, adopting horses, and developing the bison-hide tipi, the Red River cart, hard-soled footwear, and new ceremonial procedures. By around 1800, these Indians were hunting in the Turtle Mountain area of present-day North Dakota.

TMG was founded to inform, educate, and assist customers in developing their business and IT strategies to enhance business performance. This brand transformation drew on the founder’s history, the company’s mission, and key initiatives to introduce a revamped look, driving customer relationships and building sales.

Simple, Modern, and Easy. The new logo reflects the evolution of the Brand from its earliest concept to the decades that followed.

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